Retail Consulting

For Retailers

At Paperwhite Consulting, we understand the intricate world of retail. Whether you are a traditional brick-and-mortar store or an e-commerce platform, we offer comprehensive merchandising services and omni-channel business solutions. Our expertise shines as we guide small businesses through every stage of project development, from concept to brand negotiation, planning, buying, logistics, merchandising, and marketing.

Our services include:
  • Assortment strategies and Vendor Mix
  • Buying and Swap Negotiations
  • Robust Reporting Development
  • Buying Appointments and Market Support

 - Seane Marie, VP of Product + Retail, THE WELL

“Ashley was an impactful consultant to our retail business — she has a proactive communication style that makes working with her as a consultant very seamless. She introduced an enhanced reporting method and heat map analysis of our store that helped us make better informed decisions on our overall assortment and in store merchandising strategy, making an immediate impact in the first 90 days of working together.”

- Shannon M., Owner, Carolina Oaks Consulting 

 “As a buyer and a merchandising consultant, Ashley made strategic buys that set the store apart from their competitors. Her professional approach to coaching resulted in increased growth in the business and the team.”

- Dwarmis, Creative Director, DWARMIS New York

“Working with Paperwhite has completely changed my business. Ashley has been able to come in and quickly identify opportunities, and product development plan. She’s even established best practices for our business, setting us up for success for years to come.”

Work With Me

Whether you're a retailer looking to revitalize your business, a fashion brand in need of expert guidance, or someone seeking personalized styling, we're here to make your vision a reality.